Portfolio
Selected work & capabilities — from audience growth to AI-driven decisions.
MarcoMetrics
Social Media Marketing
Weekly content systems, paid boosts, and analytics that guide your next move.
- ▸Channel strategy (Instagram, TikTok, X, LinkedIn)
- ▸Content calendar & creative guidelines
- ▸UGC & short-form scripting frameworks
- ▸Paid amplification & A/B creative tests
- ▸Monthly reporting & growth recommendations
MarcoMetrics
AI Agents (RecSys & GenAI)
Practical AI agents — recommenders, assistants, and workflow bots — aligned with ethics, privacy, and your brand voice.
- ▸Product recommenders (vision & embeddings)
- ▸LLM chat assistants (EN/AR) with guardrails
- ▸Lead triage, FAQ & routing automations
- ▸Consent, logging & transparency UX
- ▸Cloud deploys (Azure, Render, GCP)
MarcoMetrics
AI Analysis
From messy data to decisions: attribution, cohorts, content mining, and experiment design.
- ▸Funnel diagnostics & attribution checks
- ▸Cohort, RFM & retention analytics
- ▸LLM-assisted text & review mining
- ▸A/B tests & holdout experiment design
- ▸Executive readouts & next-step roadmap
MarcoMetrics
Digital Marketing
Plan, launch, and scale across search, social, and email with clear measurement.
- ▸Search & social ads (Google, Meta, TikTok)
- ▸Landing pages & CRO quick wins
- ▸Email & lifecycle automation
- ▸Analytics & dashboards (GA4, Looker, Sheets)
- ▸Privacy-aware tagging & consent